Applecart is a platform that provides the intelligence that sophisticated organizations use to power their marketing strategies. Day-to-day, they operate in a space that's often perceived as boring, diluted with hundreds of firms competing for attention. Together, our main challenge was to refine Applecart’s brand identity and system to align with modern, up-to-date standards.
We helped Applecart visualize their Platform Initiatives approach. Our work utilized strong visual contrast to bring life to their new brand approach. Together, we produced a revitalized site, presenting their value props and process in an easy, intuitive manner.
Working together with the Applecart team, we brought to life a recognizable, differentiated brand just in time for their next round of funding.
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