Challenge

With Charlie Health, our challenge was to rapidly update the design on their website, while also executing an entirely new visual rebrand.

Solution

To solve both of these problems in tandem, we created an “A” team to handle updating Charlie Health’s old brand, and a “B” team to quickly update all their templates, brochures, and brand collateral with the new system. The “B” team was able to complete their work prior to the official new site launching, with new colors and a new brand theme.

Results

After our work together, Charlie Health has gone on to become a widely successful NYC-based tele-health brand. They’re rapidly growing, with support from a large list of well-known PhDs and medical professionals.

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